Marketing a Preconstruction Property: How to leverage early access to floor plans, VIP events, and exclusive pricing to attract buyers.
Virtual Tours and Renderings: Without a physical property to show, agents should be proficient in using renderings, virtual tours, and scale models.
Targeting Investors vs. End-Users: Preconstruction attracts both investors and end-users. Understanding their different needs will help agents position the property accordingly.

‍